Jimmy Choo (by Tamara Mellon)
Jimmy Choo extends his audience that now is mostly formed form rich Hollywood stars. How? From November 2009, Jimmy Choo can be found in H&M stores because he created an accessible line for all of us!
In November 2009, around 200 H&M stores will be assaulted by thousands of women who love Jimmy Choo unique shoes. They can also find in there special accessories and clothes… but this is rare… clothes will be designed so the accessories catch the eye, and not the usual way, in which clothes had to be most important. Tamara Mellon, president of Jimmy Choo gives us the promise: “Perfect party clothes… you buy them now, and later you can start to party!”
A Little History – About Jimmy Choo
He was born in Malaysia and he became successful in London, after Vogue magazine wrote 8 pages about him, after princess Diana wear his shoes and many wealthy women bought his fancy shoes for their quality and unique appearance. In 1996, Tamara Mellon, a former editor for Vogue, offered Jimmy Choo a business plan and an association proposal…for creating a prêt-a-porter line, fabricated in Italy and sold in London. Although he had great success, in 2001 he sold its part of the business to his associate, Tamara Mellon, so in our days, Jimmy Choo only works hard for “Jimmy Choo Couture”.
Jimmy Choo = Fancy Shoes
When you hear his name, it’s crystal clear, it’s all about shoes. But not ordinary classic shoes, but sexy and spectacular ones. Kate Blanchett, Nicole Kidman, Halle Berry and Michelle Obama are just a few names that contributed to making these shoes famous. Jimmy Choo is also know as a great fashion designer, mostly for its hand bags, sun glasses and accessories, but none of them can steal the huge success of shoes fashion line!
A Little Bit About Tamara Mellon
Without being just a beautiful woman, she is an experienced woman with a fabulous life. She was involved in scandals and rumors, modern life and a scandalous divorce. She started from selling t-shirts on Portobello road and now we can see her managing Jimmy Choo brand but also Halston brand, re-launched in 2007. Her favorite quote is: “I don’t have a mind ready for business but I do have feet ready to wear high heels”
You can find his online collections here!
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